Apuree®Commitment to Sustainability
At Apuree, we believe that real beauty comes from nature, and should stay pure.We're all about that natural goodness
We're inspired by Mother Nature herself, hand-picking the best natural and organic ingredients from around the globe. Our super-strict "26-Free" formula means we ditch 26 nasty chemicals, so you get nail products that are safe, healthy, and sustainable. We care about more than just gorgeous nails – we're passionate about your well-being and the planet’s too! We're committed to sustainable practices, eco-friendly packaging, and we're 100% cruelty-free. We also love giving back to our community. Apuree isn't just a nail brand; it's a vibe. We're here to show everyone how amazing clean nail care can be, and to inspire a healthier, more eco-conscious lifestyle. Choose Apuree. Join us in celebrating pure beauty and building a brighter, more sustainable future!
Our Commitment to the Environment
Apuree: Beauty Rooted in Nature, Dedicated to Sustainability.
At Apuree, beauty and sustainability go hand in hand. We're committed to protecting the planet at every step,
from your nails to the Earth.
Sustainable Ingredients, Pure Results:
Naturally Renewable: We choose the finest natural, plant-derived ingredients globally, ensuring they’re sustainably sourced and environmentally friendly.
Carbon Neutrality in Focus: We've offset 80% of our carbon footprint through renewable resources and optimized processes – sustainability is built into everything we do.
Always Reducing: We're constantly working to lower our carbon emissions. Any remaining emissions are offset through investments in renewable energy and reforestation.
Real Impact: We've offset over 15,000 tons of carbon – equivalent to the annual energy use of 2,919 homes!
Certified Commitment: We’re proud to have "climate pledge friendly" and are always striving for more.
Choose Apuree. Choose Sustainable Beauty. Choose a Brighter Future.
Eco-Friendly Materials, Closed-Loop Recycling
🔄 Biodegradable Paper:
We use biodegradable paper as our primary packaging material, replacing traditional plastic fillers. It's safe, eco-friendly, and fully compostable.
🔄 PCR (Post-Consumer Recycled) Materials:
We actively utilize PCR materials. For every kilogram of PCR material used, we reduce our carbon footprint by 50%, contributing to the circular economy.
🔄 Recyclable Shipping Boxes:
Our shipping boxes are made with partially recycled cardboard and wrapped in 100% recyclable kraft paper, ensuring every step is aligned with our environmental commitment.
Reducing Plastic, Protecting Our Oceans
🔄 Saying Goodbye to Plastic Liners:
We've eliminated unnecessary plastic liners, further minimizing our plastic consumption.
🔄 Partnering with Plastic Bank:
We collaborate with Plastic Bank, supporting their efforts to build recycling ecosystems for ocean-bound plastic, preventing plastic waste from entering our oceans and protecting marine biodiversity.
Certified Commitment, Proven Action
Apuree® products have earned Plastic Neutral certification from Plastic Bank, demonstrating our dedication to reducing plastic pollution.
